Many people have the wrong idea about what packaging is and think it simply refers to “the box that their product came in.”
In point of fact, it is a multifaceted industry that caters to a wide variety of different requirements for packaging. In addition, the fact that there are three distinct levels of packaging is unknown to the vast majority of people. I am going to explain that packaging is used in all aspects of business, take away boxes suppliers including some that you may not have realized, in this post that I am going to write for my blog.
There are three primary categories of packaging, and they are as follows:
Primary
The components of your product’s packaging that come into direct physical contact with its primary packaging are referred to as “primary packaging.” If you work in the pharmaceutical industry, for instance, you might be familiar with the blister pack that tablets are packaged in. This type of product packaging is essential in order to provide the initial level of protection for the product. In addition to this, it plays a significant role in informing the customer about the product itself, in addition to the product’s features and how it should be used.
Secondary
The primary functions of secondary packaging are product protection and the facilitation of marketing efforts, as well as the ability to bundle multiple products into a single unit. Although it is essential that the primary packaging offers some degree of protection, the primary focus should be on whether or not it is hermetic (that is, airtight) and hydrophobic (that is, resistant to water).
Continuing with the illustration of the blister pack, the secondary packaging would be the box that houses these blister packs. To attract the attention of the customer, the packaging ought to be as aesthetically pleasing as is humanly possible. In addition to this, the vast majority of product information needs to be presented here. At this stage, it is also important to place importance on the branding as well as the quality of the packaging. Having packaging that is both visually appealing and of high-quality, glass container manufacturer.
Tertiary
Tertiary packaging is the last type of packaging that we will discuss. Companies that insist they do not deal with the packaging of products frequently skip over this stage of the packaging process.
Take, for instance, a logistics company that is responsible for distributing the individual packs of tablets to various pharmacies and stores. In spite of the fact that they might not provide any packaging for the product, in order to transport it safely they will need to make use of strapping or shrink wrap.
Even though the final consumer does not usually interact with the tertiary packaging, it is an essential component of the overall packaging process. All of the careful attention to detail and financial investment that went into developing eye-catching secondary packaging would be for naught if the products themselves could not be transported without damage. As a result of this, there is a possibility that some people will assert that the current stage of packaging is the most crucial.